The Homepage Copy Builder for

Wellness Pros

Write a Homepage That Attracts Aligned Clients In Under 1 Hour
Even if you’re not a copywriter

Check It Out

You know your work changes lives.
But your homepage?
It’s not showing it.

If Your Homepage Feels Off, These Website Copy Templates Will Help

→ You’re using phrases like “healthy lifestyle” or “feel better,” but they aren’t landing.

→ You’ve got a headline, but it doesn’t clearly say what you do or who you help.

→ You feel stuck rewriting it over and over or worse, you haven’t written it at all.

Let’s change that, quickly and clearly.

This isn’t a workbook

  • Who you help

  • How you help them

  • Why you’re the one they’ve been searching for

It’s your homepage, done-for-you… just waiting for your words.

Think: fill-in-the-blank prompts, word banks, and examples that make writing your homepage actually doable and even fun!

You’ll walk away with a homepage that clearly says:

What’s Inside:

A 7-Section Plug-and-Play Builder Made for Busy Nutritionists + Wellness Pros


Client-Attracting Headline Formula
Grab their attention in 2 minutes flat.

Connection Copy Prompts
Speak to their real struggles—without sounding salesy.

Signature Offer Snapshot
Clarify what you offer, who it’s for, and why it works.

Bio Snippet Builder
Build trust + credibility with a short intro that connects fast.

Testimonial Templates
Paste in or request feedback that actually sells your work.

Final CTA Options
3 pre-written next steps that invite action (not pressure).

Tone Tweaks + Phrase Bank
So your words sound like you, not a robot.

Homepage Confidence Checklist
Make sure your homepage connects, builds trust, and converts.

You’re not a copywriter.
You’re a health pro, a guide, a transformation expert.
This freebie helps you finally say what you do with confidence and clarity.

In less than 60 minutes, you’ll have a homepage that works with you, not against you.

No more blank pages.
No more vague copy.
No more sending dream clients to a site that doesn’t reflect your magic.

Why It WORKS!

Get Instant Access to The Homepage Copy Builder

Enter your name + email and I’ll send it right to your inbox.


Site Shift Experience

You’re doing all the right things, but your website isn’t pulling its weight.

That’s where The Site Shift Experience comes in. In just one week, we’ll transform your DIY site (or scattered links) into a polished, strategic, client-converting platform.

Not just another “pretty” site. A strategic website that:
  • Books aligned clients without constant hustling
  • Sells your offers and programs, even while you sleep
  • Positions you as the go-to expert in your field
  • Gives you the confidence to launch, scale, and raise your rates

Because when your online presence finally matches your expertise, you stop second-guessing, start raising your rates with confidence, and step into the next level of growth you’ve been waiting for.

Just getting started?

I also offer a smaller, beginner-friendly package designed for early-stage entrepreneurs. It’s a simple, strategic website that gives you everything you need to launch with clarity and grow with confidence, no overwhelm, no fluff.

Frequently Asked Questions

Do I need to have everything figured out before starting my website?

Not at all—and honestly, most of my clients don’t. You don’t need a perfectly packaged offer suite, polished brand voice, or a 10-year business plan to start. What you do need is a willingness to clarify your vision, and that’s exactly what we’ll do together.

My process is intentionally designed to help you gain clarity along the way. Before we even touch the design, you’ll receive strategic pre-work that walks you through defining your ideal client, your core services, your transformation, and your brand personality. Think of it as part reflection, part business coaching, and part brand clarity—without the overwhelm.

By the time we’re ready to design, you’ll feel confident in how your business is positioned and how to communicate your value. Your website won’t just look good—it’ll be rooted in strategy that’s true to you and built to attract your dream clients.

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How long does the process take & What Does each Step Look Like?

Most websites are completed within 5–7 business days using my streamlined “Website in a Week” method. Yep—no 3-month timelines, no endless revisions, and no wondering what’s happening next.

Each day of the process is intentionally designed to keep us on track without overwhelming you. Here’s a quick peek at how the week flows:

Before: Complete intake questionnaire and gather assets and get access to prep checklist
Day 1: Strategy & Messaging 
Day 2: Branding & Homepage Design 
Day 3: Interior Pages + Site Copy 
Day 4: Edits + Mobile Optimization 
Day 5: Launch & Celebrate!


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What if I already have a website—do I really need a redesign?

That depends—does your current site actually work for you?

If your website isn’t helping you get clients, clearly communicating what you do, or reflecting the direction your business is growing… then yes, it’s probably time for a redesign. And not just for the sake of making it look better—but to make it perform better.

A strategic redesign can completely shift how your audience perceives you. It builds trust faster, improves user experience, and ensures that your site aligns with your current offers, pricing, and goals. Because when your site is outdated, unclear, or just thrown together, it can send the wrong message—making even the most amazing offers feel unpolished or uncertain.

Many of my clients come to me with sites they DIY’d early on, or ones they’ve outgrown. Maybe it was built around a past version of their business… or maybe it was never designed with strategy in the first place. That’s okay. You’ve evolved—and your site should, too.

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I’m not tech-savvy. Will I be able to use my site afterward?

Yes—100%! You don’t need to be a “tech person” to confidently use and update your website once it’s live.
One of my biggest goals is to empower you, not leave you feeling dependent or overwhelmed. That’s why, after launch, you’ll receive a personalized walkthrough video showing you exactly how to navigate your site, make basic edits, update text or images, add blog posts or resources, and more.

You’ll also get a custom handoff guide with step-by-step instructions, so even if you don’t touch your site for a while, you’ll always have a reference when you need it.

Plus, I include post-launch support in case anything comes up during those first two weeks—so you’re never left wondering what to do or who to ask.

Bottom line: your site will be beautiful and functional, and I’ll make sure you feel fully equipped to manage it with ease—without needing to hire a tech expert every time you want to change a word or upload a photo.

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Will I need to write all the copy myself?

Nope! One of the most overwhelming parts of building a website for most people is staring at a blank Google Doc wondering, “How do I even explain what I do?” That’s why I’ve built messaging support directly into my process—so you’re never left guessing what to say or how to say it.

You’ll start with guided pre-work designed to pull out your unique voice, offers, and transformation. I use that to craft compelling, clear, and conversion-driven copy that sounds like you, but more strategic. Whether it’s your homepage, about page, or services page, I make sure the words do more than fill space—they speak to the right people and guide them to take action.

Think of it as a collaboration: you provide the heart, I provide the strategy and structure to make it connect.

By the end, your site won’t just look good—it will sound like a confident, trustworthy brand your dream clients are excited to book.

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What platform do you use—and will it support my business long-term?

I design primarily on Showit—and yes, it absolutely supports your business now and as you grow.

Here’s why I love it (and why my clients do too):
Showit offers the best of both worlds—creative freedom for beautiful design and drag-and-drop ease so you can update things without ever touching code. It’s especially great for service providers, educators, wellness pros, creatives, and anyone who wants their site to feel as elevated as their brand.

It also integrates seamlessly with tools you’re probably already using—like ConvertKit, Flodesk, Calendly, ThriveCart, and WordPress (for blogging). Whether you’re just starting out or planning to scale with digital products, courses, or a client funnel, Showit can handle it.

Bonus? I set everything up for you—design, copy, backend integrations—so you’re not stuck figuring it out alone. And with the training videos I include, you’ll be confident managing your site long after we launch.

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